www.blackrock.com

Report from 7/24/2026, 11:49:47 AM https://www.blackrock.com
Latest run · lab, cold cache
49
7/24/2026
28-day score · p75 · the standard
49
14 runs
CRR99%latest
SSD44%latest
TC4787 toklatest
TTFUT238 ms28-day p75

Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.

The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.

Core Agent Vitals badge  Embed this badge

Show your agent-readiness score anywhere — it links back to this report.

[![Core Agent Vitals](https://agentvitals.dev/badge/blackrock.com.svg)](https://agentvitals.dev/results?url=https%3A%2F%2Fwww.blackrock.com)
<a href="https://agentvitals.dev/results?url=https%3A%2F%2Fwww.blackrock.com"><img src="https://agentvitals.dev/badge/blackrock.com.svg" alt="Core Agent Vitals" height="20"></a>
What AI tells your customers about youAgent confidence: LOW
🟡Business nameBlackRock · guessed from page text (no structured data)
Categorynot found
🟡Price$4 · guessed from page text (no structured data)
Locationnot applicable · not applicable to this page type
Hoursnot applicable · not applicable to this page type
Productsnot applicable · not applicable to this page type
🟡DescriptionBlackRock is a fiduciary that offers the world’s largest institutional investors timely insights and access to deep global investment capabilities. · guessed from page text (no structured data)

An agent is likely to fabricate missing details rather than say “I don’t know”. 0/4 applicable facts come from machine-readable structured data.

49
Overall score
weighted CAV (0–100)
WARN
0–4950–8990–100

Metrics

99%
CRR Content Recovery Good
0.44
SSD Semantic Signal Density Needs work
4,787 tok
TC Token Cost Needs work
129 ms
TTFUT Time to First Useful Token N/A

Token Cost breakdown

Where the page's tokens go (≈11,411 across regions). 46% is non-content — chrome and boilerplate an agent pays for. Add landmark roles (main/nav/header/footer) so agents can skip it.

Content
53.7% · 6,129
Chrome (nav / header / footer)
40.4% · 4,612
Boilerplate (cookie / ad)
5.9% · 670
Other
0% · 0

Final screenshot

Final screenshot of https://www.blackrock.com

Diagnostics

medium SSD Low signal-to-noise for agents

content vs chrome/boilerplate

Evidencesignal 0.74 · JSON-LD 0/1 · missing: structured-data
ImpactAgent spends tokens parsing nav/boilerplate instead of content.
Effort30–90 min

Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.

medium TC Token cost over budget — 46.3% non-content

agent representation (Chrome/markdown output)

EvidenceToken decomposition: content 53.7%, chrome 40.4%, boilerplate 5.9%, other 0%. 4787 tokens total.
ImpactAn agent pays for every token; 46.3% is chrome/boilerplate/other and crowds the context window.
Effort30–90 min

Fix: Trim boilerplate, collapse repeated structures, and drop decorative markup from agent-visible content so an agent spends fewer tokens to read the page.

Rendered profile: headless

Agent Discoverability 62/100 · Needs Work

Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →

Agent files & endpoints

llms.txt Absent at /llms.txt and /.well-known/llms.txt Learn →
robots.txt (AI bots) Major AI bots allowed Learn →
sitemap.xml No /sitemap.xml Learn →
JSON-LD structured data No JSON-LD found Learn →
~ agents.json Absent (emerging standard) Learn →
~ WebMCP endpoint Absent (emerging standard) Learn →
~ OpenAPI / API docs No OpenAPI/Swagger found Learn →

Issues (7)

~ No content-blocking cookie wall medium impact Consent platform: onetrust (verify it doesn't block content)

Business impact A consent wall that hides content until a click is invisible to agents — they cannot click 'Accept'.

What we measured We fingerprint OneTrust, Cookiebot, Usercentrics and similar managers and flag content-blocking ones.

How to fix Use an overlay banner that leaves content in the DOM, not a blocking interstitial.

Spec: https://gdpr.eu/cookies/

llms.txt present high impact Absent at /llms.txt and /.well-known/llms.txt

Business impact llms.txt is the robots.txt for AI: it tells agents what your site is, what matters, and where to find it. Without it AI guesses — and guessing means inaccurate recommendations and lost visibility.

What we measured We fetch /llms.txt and /.well-known/llms.txt and validate the spec (H1 title + a one-line blockquote summary). We also note /llms-full.txt (your full content as Markdown).

How to fix Create /llms.txt with a short summary + key pages; optionally /llms-full.txt with full content in Markdown.

Learn how to implement →

# Your Site
> One-line description for AI agents.

## Key pages
- /products — catalog
- /pricing — plans
- /docs — documentation

Spec: https://llmstxt.org

Structured data (JSON-LD) medium impact No JSON-LD found

Business impact Schema.org JSON-LD tells agents what a page IS (product, article, business) with typed fields (price, rating, hours). Without it agents extract less reliably.

What we measured We parse <script type=application/ld+json>, validate it, and check for populated @type fields.

How to fix Add JSON-LD: Organization/LocalBusiness on the homepage, Product on product pages, Article on posts.

Learn how to implement →

<script type="application/ld+json">{"@context":"https://schema.org","@type":"Organization","name":"Your Co","url":"https://example.com"}</script>

Spec: https://schema.org/

XML sitemap present medium impact No /sitemap.xml

Business impact A sitemap is your table of contents for AI crawlers. Without it agents follow homepage links and miss deep pages (products, docs, pricing) — shrinking what they can recommend.

What we measured We fetch /sitemap.xml (and /sitemap_index.xml), confirm valid XML with <loc> entries, and check <lastmod> freshness.

How to fix Generate an XML sitemap of all public pages with current lastmod dates and reference it in robots.txt.

Learn how to implement →

# robots.txt
Sitemap: https://example.com/sitemap.xml

Spec: https://www.sitemaps.org/

~ agents.json discovery low impact Absent (emerging standard)

Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.

What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.

How to fix Publish /agents.json describing your site's capabilities and actions.

Learn how to implement →

Spec: https://github.com/wild-card-ai/agents-json

~ WebMCP endpoint low impact Absent (emerging standard)

Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.

What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.

How to fix Add a WebMCP endpoint exposing your key actions to agents.

Learn how to implement →

Spec: https://webmcp.org

~ API documentation low impact No OpenAPI/Swagger found

Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.

What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.

How to fix Publish an OpenAPI spec at a well-known path.

Learn how to implement →

Spec: https://www.openapis.org/

Passed audits (5)

✓ robots.txt allows AI bots✓ No CAPTCHA wall✓ Machine-readable prices✓ No login wall on public content✓ Server response (TTFB)

Transport & Trust (SEC 1.0.0)

HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.

100Transport posture (0–100, unscored)
5pass
0warn
0fail
Per-header findings (6)
HeaderEvidence
✅ HTTPSserved over HTTPS
✅ HSTSmax-age=31536000;preload
✅ Content-Security-Policypolicy present, script-src does not allow inline
✅ X-Content-Type-Optionsnosniff
✅ Referrer-Policyno-referrer-when-downgrade
➖ CORS exposureno CORS headers on the document (normal for an HTML page)
Full profile — how to improve · unused JS · network · timing

How to improve

highProfile reflects a block/challenge page — not your contenthighest leverage

whole profile

EvidenceMeasured against a block/challenge page (the main document returned HTTP 403); every number here describes the wall, not your site.
ImpactAn AI agent hits the same wall and recovers none of your content — fix the block before optimizing anything else.
FixAllowlist legitimate agent user-agents / IP ranges in your WAF or bot-management and serve real content (not a challenge), then re-run.

JavaScript coverage

0 KiB unused of 0 KiB (0% unused JS) — unused JS inflates Token Cost (TC) and slows the agent's parse.

No script coverage captured.

Network

2Requests
1 KiBTransferred
0Scripts
0%3rd-party
0Long tasks
Other (1)
1 KiB
Document (1)
1 KiB
Heaviest requests (2)
URLTypeStatusTransfer
https://www.blackrock.com/favicon.icoOther4031 KiB
https://www.blackrock.com/Document4031 KiB
Analyzing…
running mobile + desktop · ~30s