www.pbs.org

Report from 9/16/2026, 9:59:41 AM https://www.pbs.org
Latest run · lab, cold cache
49
9/16/2026
28-day score · p75 · the standard
5/7 runs — building history (nightly)

Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.

The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.

Core Agent Vitals badge  Embed this badge

Show your agent-readiness score anywhere — it links back to this report.

[![Core Agent Vitals](https://agentvitals.dev/badge/pbs.org.svg)](https://agentvitals.dev/results?url=https%3A%2F%2Fwww.pbs.org)
<a href="https://agentvitals.dev/results?url=https%3A%2F%2Fwww.pbs.org"><img src="https://agentvitals.dev/badge/pbs.org.svg" alt="Core Agent Vitals" height="20"></a>
What AI tells your customers about youAgent confidence: LOW
Business namePBS
CategoryOrganization
Pricenot found
Locationnot found
Hoursnot found
Productsnot found
🟡DescriptionWatch full episodes of your favorite PBS dramas, find in-depth news analysis and explore documentaries on history, science, art and more! · guessed from page text (no structured data)

An agent is likely to fabricate missing details rather than say “I don’t know”. 2/7 applicable facts come from machine-readable structured data.

We recovered only a shell of this page (under 200 tokens) — likely a soft bot-block or a client-rendered app that served our scanner almost no content. The metrics below reflect that shell, not your real site; the score is capped until an agent can retrieve real content.
49
Overall score
weighted CAV (0–100)
FAIL
0–4950–8990–100

Metrics

58%
CRR Content Recovery Poor
0.67
SSD Semantic Signal Density Good
178 tok
TC Token Cost Good
181 ms
TTFUT Time to First Useful Token N/A

Token Cost breakdown

Where the page's tokens go (≈4,382 across regions). Most tokens are real content — the agent isn't paying much for chrome.

Content
64.2% · 2,813
Chrome (nav / header / footer)
30.5% · 1,338
Boilerplate (cookie / ad)
1.5% · 67
Other
3.7% · 164

Final screenshot

Final screenshot of https://www.pbs.org

Diagnostics

high CRR Content is hidden behind JavaScript

pre-JS raw HTML

Evidence42% of content requires JS · 58% of rendered content recovered (rest is placeholder/wrong)
ImpactA non-rendering agent never sees the JS-injected content.
Effort1–4 h

Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.

Rendered profile: headless

Agent Discoverability 77/100 · Needs Work

Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →

Agent files & endpoints

llms.txt Absent at /llms.txt and /.well-known/llms.txt Learn →
robots.txt (AI bots) Blocks: * (all) Learn →
sitemap.xml Found at /sitemap.xml Learn →
JSON-LD structured data Types: Organization Learn →
~ agents.json Absent (emerging standard) Learn →
~ WebMCP endpoint Absent (emerging standard) Learn →
~ OpenAPI / API docs No OpenAPI/Swagger found Learn →

Issues (5)

robots.txt allows AI bots high impact Blocks: * (all)

Business impact If robots.txt blocks AI crawlers you are invisible to ChatGPT, Claude and Perplexity — they skip you and recommend a competitor instead.

What we measured We read /robots.txt and test it against 16 AI user-agents (GPTBot, ClaudeBot, PerplexityBot, …) for a Disallow that blocks them.

How to fix Allow major AI bots to public content; restrict only private paths (/admin, /api).

Learn how to implement →

User-agent: GPTBot
Allow: /
Disallow: /admin/

Spec: https://platform.openai.com/docs/gptbot

llms.txt present high impact Absent at /llms.txt and /.well-known/llms.txt

Business impact llms.txt is the robots.txt for AI: it tells agents what your site is, what matters, and where to find it. Without it AI guesses — and guessing means inaccurate recommendations and lost visibility.

What we measured We fetch /llms.txt and /.well-known/llms.txt and validate the spec (H1 title + a one-line blockquote summary). We also note /llms-full.txt (your full content as Markdown).

How to fix Create /llms.txt with a short summary + key pages; optionally /llms-full.txt with full content in Markdown.

Learn how to implement →

# Your Site
> One-line description for AI agents.

## Key pages
- /products — catalog
- /pricing — plans
- /docs — documentation

Spec: https://llmstxt.org

~ agents.json discovery low impact Absent (emerging standard)

Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.

What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.

How to fix Publish /agents.json describing your site's capabilities and actions.

Learn how to implement →

Spec: https://github.com/wild-card-ai/agents-json

~ WebMCP endpoint low impact Absent (emerging standard)

Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.

What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.

How to fix Add a WebMCP endpoint exposing your key actions to agents.

Learn how to implement →

Spec: https://webmcp.org

~ API documentation low impact No OpenAPI/Swagger found

Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.

What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.

How to fix Publish an OpenAPI spec at a well-known path.

Learn how to implement →

Spec: https://www.openapis.org/

Passed audits (7)

✓ No CAPTCHA wall✓ No content-blocking cookie wall✓ Machine-readable prices✓ No login wall on public content✓ Structured data (JSON-LD)✓ XML sitemap present + fresh✓ Server response (TTFB)

Transport & Trust (SEC 1.0.0)

HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.

43Transport posture (0–100, unscored)
1pass
2warn
2fail
Per-header findings (6)
HeaderEvidence
✅ HTTPSserved over HTTPS
❌ HSTSno strict-transport-security header
⚠️ Content-Security-Policyscript-src allows 'unsafe-inline'
❌ X-Content-Type-Optionsmissing nosniff
⚠️ Referrer-Policyno referrer-policy header (browser default applies)
➖ CORS exposureno CORS headers on the document (normal for an HTML page)
Full profile — how to improve · unused JS · network · timing

How to improve

highSplit the heaviest unused bundlehighest leverage

pubads_impl.js — 210 KiB transferred, 73.9% unused (third-party)

EvidenceCDP JS coverage: 155 KiB of this bundle is never executed on load.
Impact~-155 KiB transfer; lower Token Cost + faster agent parse.
Effort30–90 min
FixDynamic-import() the below-the-fold parts of pubads_impl.js, or drop unused dependencies. It is third-party — lazy-load or remove it.
highReduce layout shift

cumulative layout shift

EvidenceCLS is 0.599.
ImpactStable layout for render + screenshot.
Effort30–60 min
FixSet explicit width/height on images; reserve space for late-loading content.
mediumCut third-party weight

googletagmanager.com — 338 KiB, 2 requests

EvidenceThird-party is 43% of total transfer (24 requests); googletagmanager.com is the largest.
ImpactFewer bytes + main-thread stalls before your content settles for an agent.
Effort1–3 h
FixLazy-load, self-host, or remove googletagmanager.com; defer non-critical third-party scripts.
mediumCut total transfer weight

2.2 MB total

Evidence2.2 MB transferred.
ImpactCheaper, faster fetch on slow links.
Effort1–3 h
FixEnable Brotli, serve WebP/AVIF images, defer non-critical resources.

Third-party impact

24 third-party requests · 960 KiB (43% of transfer) · 57 ms main-thread — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.

Third-party domainReqsTransferMain-thread
googletagmanager.com2338 KiB
ketchjs.com1328 KiB57 ms
doubleclick.net4270 KiB
ketchcdn.com823 KiB
sentry.io31 KiB
google-analytics.com11 KiB
googlesyndication.com10 KiB
criteo.net10 KiB
creativecdn.com10 KiB
yahoo.com10 KiB
pubmatic.com10 KiB

Wasted JavaScript (by bundle)

Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).

BundleTransferUnusedWasted
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202609110101/pubads_impl.js?cb=122881017 3P210 KiB73.9%155 KiB
https://cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js 3P328 KiB45.4%149 KiB
https://www.pbs.org/_next/static/chunks/3sr-hepvwud0j.js158 KiB58.5%92 KiB
https://www.googletagmanager.com/gtag/js?id=G-QCNNW9XL0J&l=GTMDataLayer&cx=c&gtm=4e69f0h2 3P182 KiB50.4%92 KiB
https://www.googletagmanager.com/gtm.js?id=GTM-TWTDGH&l=GTMDataLayer 3P156 KiB42%66 KiB
https://www.pbs.org/_next/static/chunks/0_xxhfu_dx_h5.js40 KiB55.6%22 KiB
https://www.pbs.org/_next/static/chunks/1kocokh9yl8fz.js18 KiB99.3%18 KiB
https://securepubads.g.doubleclick.net/tag/js/gpt.js 3P38 KiB43.7%17 KiB
https://www.pbs.org/_next/static/chunks/278477pzdacxj.js23 KiB51.2%12 KiB
https://www.pbs.org/_next/static/chunks/1wkqbp716-r_g.js12 KiB95.2%11 KiB
https://www.pbs.org/_next/static/chunks/1izlxqli4bra1.js14 KiB63%9 KiB
https://www.pbs.org/_next/static/chunks/23fswgk1y-kwr.js14 KiB58.7%8 KiB
https://www.pbs.org/_next/static/chunks/24zbr-2n8z826.js10 KiB82.2%8 KiB
https://www.pbs.org/_next/static/chunks/2t35hxpr0-iar.js17 KiB48.2%8 KiB
https://www.pbs.org/_next/static/chunks/1ln4pnfrsg90r.js19 KiB40%8 KiB

Network

123Requests
2236 KiBTransferred
27Scripts
43%3rd-party
3Long tasks
Script (27)
1301 KiB
Image (40)
656 KiB
Fetch (39)
81 KiB
Stylesheet (6)
61 KiB
Font (2)
57 KiB
Document (2)
40 KiB
Other (5)
36 KiB
Manifest (1)
2 KiB
Ping (1)
1 KiB
Heaviest requests (30)
URLTypeStatusTransfer
https://cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.jsScript200328 KiB
https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202609110101/pubads_impl.js?cb=122881017Script200210 KiB
https://www.googletagmanager.com/gtag/js?id=G-QCNNW9XL0J&l=GTMDataLayer&cx=c&gtm=4e69f0h2Script200182 KiB
https://www.pbs.org/_next/static/chunks/3sr-hepvwud0j.jsScript200158 KiB
https://www.googletagmanager.com/gtm.js?id=GTM-TWTDGH&l=GTMDataLayerScript200156 KiB
https://image.pbs.org/webobjects/newsletter-signup-background_14402x-GeavgpU.jpg?format=avif&crop=1280x240x80x20Image20068 KiB
https://image.pbs.org/curate/food-n2xo8g.jpg?format=avif&crop=640x361Image20062 KiB
https://www.pbs.org/Document20040 KiB
https://www.pbs.org/_next/static/chunks/0_xxhfu_dx_h5.jsScript20040 KiB
https://securepubads.g.doubleclick.net/tag/js/gpt.jsScript20038 KiB
https://image.pbs.org/contentchannels/qkJ22cN-show-poster2x3-IR4c3y5.jpg?format=avif&crop=249x374Image20037 KiB
https://image.pbs.org/curate/ai-0gx6jg.jpg?format=avif&crop=640x361Image20035 KiB
https://image.pbs.org/contentchannels/n8LSv1u-show-poster2x3-TdXlueR.jpg?format=avif&crop=249x374Image20029 KiB
https://image.pbs.org/contentchannels/uE5yJ3u-show-poster2x3-bOlBRXW.jpg?format=avif&crop=249x374Image20029 KiB
https://www-tc.pbs.org/pbsfonts/v1.2/PBSSans.woff2Font20029 KiB
https://www-tc.pbs.org/pbsfonts/v1.2/PBSSans-Bold.woff2Font20028 KiB
https://image.pbs.org/curate/art-us8abc.jpg?format=avif&crop=640x361Image20027 KiB
https://image.pbs.org/contentchannels/PMXnHjr-show-poster2x3-3HvFDZt.jpg?format=avif&crop=249x374Image20027 KiB
https://image.pbs.org/contentchannels/s1lO48Z-show-poster2x3-V6gBIDl.png?format=avif&crop=249x374Image20024 KiB
https://www.pbs.org/_next/static/chunks/278477pzdacxj.jsScript20023 KiB
https://image.pbs.org/contentchannels/Sic0NKu-show-poster2x3-IFnMMPq.jpg?format=avif&crop=249x374Image20023 KiB
https://image.pbs.org/contentchannels/8/wAVrVuEMRuOkdvCt9BWVg.jpg?format=avif&crop=249x374Image20022 KiB
https://securepubads.g.doubleclick.net/pagead/managed/dict/m202609080101/gptOther20022 KiB
https://image.pbs.org/curate/medicare-dc7jzn.jpg?format=avif&crop=640x361Image20022 KiB
https://image.pbs.org/contentchannels/ObiHToF-show-poster2x3-BN5GGgv.jpg?format=avif&crop=249x374Image20022 KiB
https://image.pbs.org/contentchannels/CfrrjS4-show-poster2x3-d9mwxtG.jpg?format=avif&crop=249x374Image20021 KiB
https://www.pbs.org/_next/static/chunks/1ln4pnfrsg90r.jsScript20019 KiB
https://www.pbs.org/_next/static/chunks/1kocokh9yl8fz.jsScript20018 KiB
https://image.pbs.org/contentchannels/cYWAg84-show-poster2x3-LpD4fIm.jpg?format=avif&crop=249x374Image20018 KiB
https://image.pbs.org/contentchannels/80/FLlT5zqbZXpJ30wVw1g.jpg?format=avif&crop=249x374Image20018 KiB

Long tasks (>50 ms)

StartDuration
379 ms69 ms
524 ms67 ms
714 ms56 ms
Analyzing…
running mobile + desktop · ~30s