www.target.com
Scored by v3 · source-of-truth hashes: score db860d6ac94e · thresholds e94f8b33e500 — verifiable against the canonical scorer.
The 28-day score is the p75 of nightly runs — the stable number to cite. Deterministic metrics (CRR/SSD/TC) show their latest value (they move only when the site changes); timing (TTFUT) and answer-fidelity (AF) are smoothed by 28-day p75 — the same lab-vs-field split Core Web Vitals uses. Synthetic daily measurement, not real-user field data.
An agent gets the basics but will guess on the gaps. 2/4 applicable facts come from machine-readable structured data.
Metrics
Token Cost breakdown
Where the page's tokens go (≈4,821 across regions). Most tokens are real content — the agent isn't paying much for chrome.
Final screenshot
Diagnostics
pre-JS raw HTML
Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.
content vs chrome/boilerplate
Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.
Rendered profile: headless
Metrics
Token Cost breakdown
Where the page's tokens go (≈3,541 across regions). Most tokens are real content — the agent isn't paying much for chrome.
Final screenshot
Diagnostics
pre-JS raw HTML
Fix: Server-render or statically generate the main content so a non-JS agent still receives it; make client rendering a progressive enhancement, not the source of truth.
content vs chrome/boilerplate
Fix: Wrap the real content in <main>/<article>, cut repeated nav/boilerplate, and keep the primary content dense and early in the DOM.
Rendered profile: headless
Access & discovery checks — separate from the gated CAV metrics above. Click an issue for business impact, what we measured, and how to fix. · Take the Agent Readiness course →
Agent files & endpoints
Issues (4)
✗ XML sitemap present medium impact No /sitemap.xml
Business impact A sitemap is your table of contents for AI crawlers. Without it agents follow homepage links and miss deep pages (products, docs, pricing) — shrinking what they can recommend.
What we measured We fetch /sitemap.xml (and /sitemap_index.xml), confirm valid XML with <loc> entries, and check <lastmod> freshness.
How to fix Generate an XML sitemap of all public pages with current lastmod dates and reference it in robots.txt.
# robots.txt
Sitemap: https://example.com/sitemap.xml
~ agents.json discovery low impact Absent (emerging standard)
Business impact agents.json describes what your site can DO for agents (services, endpoints, capabilities) — an emerging discovery standard. Early adopters get native agent integration.
What we measured We check /agents.json and /.well-known/agents.json for a valid configuration.
How to fix Publish /agents.json describing your site's capabilities and actions.
~ WebMCP endpoint low impact Absent (emerging standard)
Business impact WebMCP lets agents call actions on your site directly (book, buy, query) instead of scraping the DOM. Early adopters get native AI-agent interoperability.
What we measured We check /.well-known/webmcp and /webmcp.json for a valid actions array.
How to fix Add a WebMCP endpoint exposing your key actions to agents.
Spec: https://webmcp.org
~ API documentation low impact No OpenAPI/Swagger found
Business impact Programmatic agents prefer a typed API. An OpenAPI/Swagger spec lets them integrate without scraping.
What we measured We probe /openapi.json, /swagger.json, /api-docs and /.well-known/openapi.json.
How to fix Publish an OpenAPI spec at a well-known path.
Passed audits (8)
Transport & Trust (SEC 1.0.0)
HTTPS, HSTS, CSP, sniffing, referrer and CORS posture. Diagnostic only — this does not affect the CAV score. A security header does not make a page more legible to an agent, so scoring it would reward a CDN toggle that changes nothing an agent can recover. We measure it and say so.
Per-header findings (6)
| Header | Evidence |
|---|---|
| ✅ HTTPS | served over HTTPS |
| ✅ HSTS | max-age=31536000; includeSubDomains |
| ✅ Content-Security-Policy | policy present, script-src does not allow inline |
| ✅ X-Content-Type-Options | nosniff |
| ✅ Referrer-Policy | no-referrer-when-downgrade |
| ➖ CORS exposure | no CORS headers on the document (normal for an HTML page) |
How to improve
_app-879bc3bff5325788.js — 394 KiB transferred, 52.9% unused (third-party)
scene7.com — 3296 KiB, 10 requests
longest task 638 ms (10 total)
5.7 MB total
Third-party impact
161 third-party requests · 5711 KiB (98.1% of transfer) · 4930 ms main-thread — code an agent must also fetch/run before your content settles. Fewer, lazier third-parties = faster, cheaper agent reads.
| Third-party domain | Reqs | Transfer | Main-thread |
|---|---|---|---|
| scene7.com | 10 | 3296 KiB | — |
| targetimg1.com | 103 | 1595 KiB | 3294 ms |
| doubleclick.net | 5 | 273 KiB | 517 ms |
| px-cloud.net | 6 | 104 KiB | 212 ms |
| fullstory.com | 4 | 97 KiB | 428 ms |
| medallia.com | 3 | 82 KiB | 45 ms |
| toadmash.net | 2 | 78 KiB | — |
| adobedtm.com | 1 | 73 KiB | 40 ms |
| attn.tv | 5 | 56 KiB | 144 ms |
| doubleverify.com | 4 | 24 KiB | 223 ms |
| adtrafficquality.google | 4 | 21 KiB | 27 ms |
| mcl.io | 3 | 9 KiB | — |
Wasted JavaScript (by bundle)
Transfer-accurate — each bundle's transfer size × its unused %, ranked by wasted bytes (the biggest code-splitting wins). Unused JS also inflates Token Cost (TC).
| Bundle | Transfer | Unused | Wasted |
|---|---|---|---|
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/pages/_app-879bc3bff5325788.js 3P | 394 KiB | 52.9% | 208 KiB |
| https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202607160101/pubads_impl.js 3P | 196 KiB | 60.8% | 119 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/vendor-0045f30280ae995c.js 3P | 160 KiB | 57.3% | 92 KiB |
| https://edge.fullstory.com/s/fs.js 3P | 81 KiB | 68.5% | 56 KiB |
| https://resources.digital-cloud.medallia.com/wdcus/235967/onsite/generic1781688665670.js 3P | 72 KiB | 65.3% | 47 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/main-6e146da42625c9a1.js 3P | 84 KiB | 52.4% | 44 KiB |
| https://client.px-cloud.net/PXGWPp4wUS/main.min.js 3P | 97 KiB | 44.9% | 44 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/slingshot-components-Banner.17c5e768c3c34a6f.js 3P | 61 KiB | 61.7% | 38 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/framework-026f8d58635a3089.js 3P | 59 KiB | 60.8% | 36 KiB |
| https://cdn.attn.tv/tag/2026-latest/unified-tag.js?v=2026-latest_29052e05d9d 3P | 50 KiB | 69.9% | 35 KiB |
| https://assets.adobedtm.com/92025c83a551/2653a632bdc7/launch-270dfdaa71b7.min.js 3P | 73 KiB | 38.4% | 28 KiB |
| https://p.toadmash.net/1784710385/021e34bd-225e-45e4-a480-651a0af88d32.js 3P | 38 KiB | 56% | 21 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/57190.d3b0a7ca0e028f5a.js 3P | 23 KiB | 91.2% | 21 KiB |
| https://p.toadmash.net/1784710385/c4ad019b-69cf-400e-ba14-db338d9f6a19.js 3P | 40 KiB | 51.1% | 20 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/47168.98559715e2299042.js 3P | 31 KiB | 59% | 18 KiB |
Network
Heaviest requests (30)
| URL | Type | Status | Transfer |
|---|---|---|---|
| https://target.scene7.com/is/content/Target/GUEST_88ae5ed1-c85d-4b1f-ae80-32a7e72a5505 | Media | 206 | 2845 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/pages/_app-879bc3bff5325788.js | Script | 200 | 394 KiB |
| https://assets.targetimg1.com/ssx/ssx.mod.js?seed=AMAZKYmfAQAA-1e9Tu4fSjcCeO8Ft5VhABVOT6wmDolOvw59msWN9uIvqks0&X-GyJwza5Z--z=q | Script | 200 | 199 KiB |
| https://securepubads.g.doubleclick.net/pagead/managed/js/gpt/m202607160101/pubads_impl.js | Script | 200 | 196 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/vendor-0045f30280ae995c.js | Script | 200 | 160 KiB |
| https://target.scene7.com/is/image/Target/GUEST_bdaa5bb9-fb0a-4040-975f-aa2f5ba2217c?wid=720&qlt=80&fmt=webp | Image | 200 | 99 KiB |
| https://client.px-cloud.net/PXGWPp4wUS/main.min.js | Script | 200 | 97 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/main-6e146da42625c9a1.js | Script | 200 | 84 KiB |
| https://edge.fullstory.com/s/fs.js | Script | 200 | 81 KiB |
| https://www.target.com/ | Document | 200 | 77 KiB |
| https://target.scene7.com/is/image/Target/GUEST_41c95654-5e35-448b-b0bb-f5f0b4d9ef85?wid=1100&qlt=80&fmt=webp | Image | 200 | 75 KiB |
| https://assets.adobedtm.com/92025c83a551/2653a632bdc7/launch-270dfdaa71b7.min.js | Script | 200 | 73 KiB |
| https://resources.digital-cloud.medallia.com/wdcus/235967/onsite/generic1781688665670.js | Script | 200 | 72 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/slingshot-components-Banner.17c5e768c3c34a6f.js | Script | 200 | 61 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/framework-026f8d58635a3089.js | Script | 200 | 59 KiB |
| https://target.scene7.com/is/image/Target/GUEST_6c36d04e-abb1-4391-8ef6-92de72679606?wid=720&qlt=80&fmt=webp | Image | 200 | 54 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/css/61b65afbe2aa198f.css | Stylesheet | 200 | 53 KiB |
| https://target.scene7.com/is/image/Target/GUEST_808b6c9f-f332-4ee1-91da-b14117866eb1?fmt=webp&qlt=80&wid=600 | Image | 200 | 52 KiB |
| https://cdn.attn.tv/tag/2026-latest/unified-tag.js?v=2026-latest_29052e05d9d | Script | 200 | 50 KiB |
| https://target.scene7.com/is/image/Target/GUEST_a52dea15-78b4-40f1-bcf6-481733a54ea2?wid=1110&qlt=80&fmt=webp | Image | 200 | 49 KiB |
| https://target.scene7.com/is/image/Target/GUEST_4981207b-1f6b-45af-9b8d-7c6f79259305?fmt=webp&qlt=80&wid=600 | Image | 200 | 40 KiB |
| https://p.toadmash.net/1784710385/c4ad019b-69cf-400e-ba14-db338d9f6a19.js | Script | 200 | 40 KiB |
| https://target.scene7.com/is/image/Target/GUEST_f8fc4163-1213-4d6d-bfc6-320ff8b060e4?wid=1110&qlt=80&fmt=webp | Image | 200 | 39 KiB |
| https://p.toadmash.net/1784710385/021e34bd-225e-45e4-a480-651a0af88d32.js | Script | 200 | 38 KiB |
| https://securepubads.g.doubleclick.net/tag/js/gpt.js | Script | 200 | 35 KiB |
| https://assets.targetimg1.com/webui/top-of-funnel/_next/static/chunks/47168.98559715e2299042.js | Script | 200 | 31 KiB |
| https://assets.targetimg1.com/ui/fonts/3420ab8a-6ccf-4c75-9da7-efe26f1ced8a.woff2 | Font | 200 | 29 KiB |
| https://assets.targetimg1.com/ui/fonts/99ecc614-958b-457a-be15-01e00c53057f.woff2 | Font | 200 | 29 KiB |
| https://assets.targetimg1.com/ui/fonts/273cae72-9365-49ab-b24f-5d8e2d5e7332.woff2 | Font | 200 | 28 KiB |
| https://target.scene7.com/is/image/Target/GUEST_860571dd-419c-4c4c-b7af-eb5024a8d22a?fmt=webp&qlt=80&wid=600 | Image | 200 | 26 KiB |
Long tasks (>50 ms)
| Start | Duration |
|---|---|
| 790 ms | 638 ms |
| 2200 ms | 458 ms |
| 2803 ms | 403 ms |
| 6343 ms | 348 ms |
| 5387 ms | 205 ms |
| 4987 ms | 172 ms |
| 1873 ms | 153 ms |
| 1747 ms | 125 ms |
| 2060 ms | 117 ms |
| 5923 ms | 111 ms |